Mobile (.mobi) websites are becoming more popular everyday as it is a on-the-move online business tool. Search engine marketing for mobile websites are exploding.
Online marketing for these kind of websites are not very different from standard Search Engine Optimization practices. A couple of specific practices can keep your the site optimized.
By optimizing your the site for search engines you gain an advantage of this new trend. Here is a couple of tips to optimize it.
Create friendly content
Don't overpopulate your pages with images, complex menus and use flash. Remember, these websites will be viewed in browsers adapted for phones and PDA's and flash is not compatible with all the new phones. If you have a complex menu system it will be difficult for the user to browse to all your pages. Keep your menu structure easily accessible.
Get indexed by search engines and directories
There are couple of good mobile search engines and directories available. View below a couple where you can get listed on.
Accessibility
Make sure the content is accessible and user friendly by following these the w3c standards and the dotMobi web developers guide available on the net.
Keep it short and simple
Exactly the same as the heading. Keep the site navigation simple and don't over populate the content of the pages. The whole website should be easy to read and navigate.
Valid XHTML code
Use only valid valid XHTML 1.0 code. WML is already phasing out as a programming language and valid XHTML 1.0 is a clean language making it easier for search engine crawlers and bots to view.
Sitemaps
You can upload your sitemap to Google "Google sitemaps " and "Yahoo submit" to view how many of your website pages are indexed. Anyone knows about MSN?
Normal SEO practices
All the normal on page and off page SEO practices applies to the website as well. Correct title tags, heading tags, keywords, meta descriptions, etc must be applied as well to the on page SEO factors of. Link building is always a must.
These websites are increasing by the day and if you optimize your website correctly you can enjoy this new technology trend. If you would like more information regarding the development of mobile websites, contact us or read this page just to get your appetite growing http://www.opencircle.co.za/content.php?page=mcommerce_report.
Optimize Your Mobile Site For Search Engines