Let's say you have launched your very own online business. What exactly do you do now? A typical business owner invests a huge sum of money to get his business off the ground but fails to understand what he or she should do in order to optimize the business to carry it forward!
So lets get started. In order to optimize your online business, you need to:
1. Ensure you Search Engine Optimize your website: Carry out extensive research and come up with keywords you want your website to show up in Google. Once you have the keywords, make sure you chance your website text so it MEANINGFULLY makes use of your assigned keywords in the main text. You absolutely must add your keywords to the title and H1 tag of your website.If you find all this difficult to do, you should hire professional help available in countless places online.
2. Add unique content: Make sure you periodically add unique content to your website. Search engines love unique content so having a website which does not have the same old re-hashed information goes a long way.
3. Add a blog to your website: Adding a WordPress blog to the website makes sure your website gets spidered more quickly because blogs are rich sources of unique content. For this reason, any website attached to a blog has a better chances of getting spidered more frequently.Make sure you update your blog frequently! Remember, if you want to get more traffic, a blog is a MUST! I personally get more traffic to my blog than I do to my website, which should help to explain their significance.
4. Write some article about your website using your keywords: This one is quite self-explanatory. Doing so will build up more back links and will bring more visitors to your website. It will also help you optimize your online business in the sense that when the search engine sees a lot of back links used by the same keywords pointing to your website, it gives your website a higher rank among the search results.